How to build a website with Fluw

Choose a goal

The right format depends on what a visitor needs to understand and do. Keep the first release focused on one main journey and the pages it needs.

Company website

For several services, case studies, company information, and different search entry points.Outcome: a section structure and a path to contact

Landing page

For one offer, audience, or campaign with one primary visitor action.Outcome: one focused narrative from offer to action

Catalog

For browsing products by category, specification, and company-provided data.Outcome: catalog, product page, and product enquiry

A client portal or internal tool starts with workflows, permissions, and data. Those products have a separate planning path. Explore portals and web tools ↗

Prepare materials

If one remains unresolved, the first version can expose the gap, but it cannot make the business decision for you.

• Audience

  Who arrives, what situation they are in, and what they already know about the offer.

• Action

  An enquiry, call, quote request, product choice, or move toward a purchase.

• Content

  Services, products, cases, answers, contacts, images, and documents.

• Data

  Which values are maintained manually and which must come from another system.

Describe the website

Describe the audience, page content, main visitor action and the visual direction. Here is a complete starting brief.

Build a company website: define the audience, primary action, first-release pages, available materials and data, and separate integrations or complex logic for assessment.

Copy prompt

Refine the first version

Open the first version in your browser. Ask Fluw to shorten the introduction, add recent work or move the inquiry form. Check each change in the preview.

See what the first release contains before it is assembled

This supplier website example connects its pages to a specific audience, content, and primary action. It is not a generic finished project for every business.

1. Home
2. Catalog
3. Equipment page
4. About
5. Contact

This is a page diagram using sample data. The company supplies and approves the copy, images, products, and facts used for publication.

Review the result

The team first walks through the main pages and checks what visitors will see and do.

• Every page makes the audience, offer, and next step clear.
• The website owner has checked copy, specifications, images, contact details, and legal information.
• Forms deliver data to the agreed recipient and explain errors to the visitor.
• Navigation and the key journey work on phone and desktop, including keyboard use.
• The team has agreed the domain, analytics, data-handling rules, and who maintains the site.

Publish

A browser version can be reviewed and refined. Connect the domain and direct visitors to it only after checking content, forms, mobile behavior, and required documents.

Separate website pages from external systems and complex logic

This keeps the first release testable and prevents unresolved work from becoming a hidden promise.

What the first version can establish

• Page structure, navigation, and the main visitor journeys.
• Copy, images, forms, and a catalog based on prepared data.
• Responsive presentation and ordinary content changes in the project.

What needs a separate assessment

• Live prices and stock from a CRM, accounting platform, or another external system.
• Payments, client accounts, complex permissions, and critical calculations.
• Custom server logic, data migration, and unusual operational requirements.

Describe the first release of your website

Include the format, audience, primary action, and materials you already have. Keep unresolved integrations and logic as separate questions.